Vodafone sponsors the DUB's

November 8, 2018

Dublin GAA announce six-year deal with Vodafone

Dublin GAA and Vodafone Ireland are today delighted to confirm a six-year sponsorship deal for the county’s hurling and football teams.
The agreement, which commences with effect from today, will see Vodafone – Ireland’s leading telecoms provider – become the title sponsor of Dublin, the country’s most supported GAA county.
The contract has a six year horizon with a midway review and is worth in the region of €4.65m plus additional benefits including telecoms support for the duration of the deal.
Announcing the sponsorship, Vodafone Ireland Chief Executive Charles Butterworth said that Vodafone is proud to extend its unique relationship with the GAA to the Dublin County Board and the county’s teams.
“Dublin is the biggest county brand in Gaelic games and one of the most historic and successful.
‘Vodafone is the biggest brand in telecoms and a global company with local roots so this, is a winning partnership and we look forward to supporting the county in 2010 and for the duration of what will be a successful relationship.
‘We see this as an excellent opportunity and good business for Vodafone as no other brand in Irish sport except Dublin GAA can deliver this degree of awareness for this level of investment.”
Welcoming the deal, Dublin GAA County Board Chairman Gerry Harrington said: “It is testament to the level of support for Dublin GAA that we have secured a leading Irish and international brand as our new sponsors and this is a major vote of confidence in Dublin GAA.
“This sponsorship deal is a massive boost to Dublin GAA and all Dublin GAA clubs and members. The sponsorship revenue is essential to helping towards the running costs associated with all Dublin GAA teams at every level and the ongoing work in increasing participation and standards in every corner of the county. We are very much looking forward to working closely with Vodafone over the next six years to ensure this partnership is mutually beneficial.”
Dublin is one of the most successful counties in the country and has won 22 All-Ireland senior football titles and six All-Ireland senior hurling championships.
Last year the county’s hurling teams reached the Leinster final at both U-21 and senior level and the Dublin football teams enjoyed provincial success at Minor, U-21 and Senior grades.
The sponsorship agreement will result in a new name on the Dublin jersey for the first time in 19 years. The new strip was officially unveiled today at the announcement of the deal in the Morrison Hotel. The full kit is now in full production and will be available in time for Dublin’s first competitive match, against Meath in Sunday’s O’Byrne Cup clash in Parnell Park on Sunday, January 24. Jerseys will be available for purchase within the next month.